Client: OTC Genisys (Productivity Ad Campaign )
Headline: It’s About Productivity
Description: OTC’s Genisys is an automotive aftermarket product that helps technicians work faster and smarter to fix today’s complex vehicles. The campaign theme focused on “It’s all about Productivity” which was the culmination of several previous campaign messages designed to position the Genisys product as the leader in automotive aftermarket diagnostics.Selected as APRC Gold winner. Click for more information.